Holiday Home Photo Tips: How to Decorate Just Enough for Cozy, Not Cluttered Listing Photos

The holidays bring a special kind of magic—twinkling lights, cozy textures, and spaces that naturally feel welcoming. But when it comes to listing photos, too much holiday decor can distract buyers from what truly matters: the home itself. At Fresh Start Studios, our goal is to help your property shine in its best light, even during the busiest (and brightest!) season of the year.

Here are our top tips to keep your holiday decor beautiful, subtle, and totally listing-friendly.

1. Keep Decor Simple and Color-Coordinated

Stick to a consistent color palette that complements the home. Think whites, golds, soft greens, or muted reds. These tones photograph well and allow buyers to imagine the space year-round. Avoid overly themed decor that could distract from architectural features.

Pro tip: If the room has bold colors already, use neutral decor to soften—not compete.

2. Choose One Focal Point Per Room

Holiday decor works best when it highlights, not overwhelms. Pick a single statement piece—a wreath over the mantel, a simple garland on the staircase, or a tree styled intentionally.

Less is more: You don’t need both a tree, garlands, stockings, and figurines all in the same space. One feature is enough to create that warm holiday glow.

3. Keep the Tree Scaled to the Space

A giant tree in a small living room can make the room look tiny in photos. Choose a tree that fits the space and decor that doesn’t overpower it. Neutral ornaments or warm white lights look clean and timeless on camera.

Consider: Removing a side table or bulky chair to give the tree room to breathe without shrinking the space.

4. Skip the Personal Holiday Items

Monogrammed stockings, family holiday cards, kids’ ornaments, and sentimental décor should be tucked away for listing photos. They’re lovely in real life—but in photography, they shift focus from the home to the homeowner.

Keep decor general, warm, and universally appealing.

5. Use Natural Elements That Photograph Beautifully

Simple greenery, pinecones, eucalyptus, candles, and wood textures create a cozy atmosphere without feeling busy. These elements add warmth and still let buyers appreciate the home’s true features.

Bonus: These neutral decorations also appeal to buyers who don’t celebrate Christmas.

6. Don’t Block Light Sources

Holiday decorations sometimes get placed in front of windows or lamps—two things that matter hugely in real estate photography. Make sure your decor enhances the natural light instead of covering it.

Light sells homes. Keep windows clear and let your decor complement the brightness of each room.

7. Keep Exterior Decor Minimal Too

A simple wreath and warm white lights can look elegant and inviting in exterior photos. Skip the inflatable Santas, multi-colored lights, or busy yard displays—these can date your listing and distract from curb appeal.

Holiday decor can absolutely add charm to your listing—but only when used intentionally. Thoughtful, minimal decor allows buyers to feel the warmth of the season and see the home clearly.

At Fresh Start Studios, we’re here to help you capture your home in its best light—cozy, clean, and ready to welcome its next owner. If you’re listing this holiday season, we’d love to support you with professional photography, walkthrough video, drone work, and more.

Wishing you a warm and successful holiday listing season!